Creative Economist

Creative Economist

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I Spent Eight Years Making Larry King's Show. I Think I Know What Happens to YouTube Next.
Podcasting just went prime time. But podcasts and talk shows aren't the same thing, and almost nobody's building the one that actually works on video.
 • Alex Darke
Vertical Video Broke My Brain — Here's How I Made Peace With It (Twice)
It happened with vertical. It's happening again. I should probably stop being surprised.
 • Alex Darke
Is AI Taking Over My Video Business?
I think I'm building the thing that makes my business obsolete. And I'm not sure I should stop.
 • Alex Darke
What Wedding Videographers Know That You Don't
There's a weird hierarchy in the film/video world that you might want to rethink.
 • Alex Darke
When It Rains, It Pours (And Sometimes You Drown)
Or: why I've been MIA and what almost broke me this holiday season
 • Alex Darke
The Ugly, Unfiltered Truth of Being a Solo Creative Studio
Freedom feels good until you realize it follows you everywhere.
 • Alex Darke
The Illusion of “Scaling” as a Solo Creative
Not every business needs to scale - some just need to stabilize.
 • Alex Darke
A Week in the Life of a Solo Video Agency
It’s less glamorous than it sounds - and more rewarding than you’d think.
 • Alex Darke
Viral is a Trap
Stop chasing viral formats - build cinematic foundations instead.
 • Alex Darke
The Day I Realized “Creative Freedom” Still Needs Structure
Too much freedom is just chaos disguised as a vacation.
 • Alex Darke
The Fastest Way to Grow Is to Get Out of the Way
How I learned that doing everything was the one thing holding me back.
 • Alex Darke
The Myth of “Steady and Stable”
How losing my job - and my sense of safety - became the best thing that ever happened to my career.
 • Alex Darke
© 2026 Alex Darke · Privacy ∙ Terms ∙ Collection notice
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