I Hired a Team. Then I Built an AI So I Never Have to Say "It Depends" Again.

Momentous just went from one person to four. The first thing I built for the new setup was a way to stop guessing what to charge.

Aug 18 • Alex Darke

10

I Built a Task Dashboard With Claude - For a Team I Don't Officially Have Yet

Building the infrastructure before I have the team to plug into it

Aug 11 • Alex Darke

9

I've Been Cheating at Motion Graphics for 20 Years

The test was never which tool touched the pixels. It's who was driving.

Aug 4 • Alex Darke

8

3

July 2026

I Built a Fully Automated AI Agency. Then I Killed It.

It worked. That was the problem.

Jul 28 • Alex Darke

12

June 2026

Vertical Video Broke My Brain — Here's How I Made Peace With It (Twice)

It happened with vertical. It's happening again. I should probably stop being surprised.

Jun 19 • Alex Darke

9

May 2026

Is AI Taking Over My Video Business?

I think I'm building the thing that makes my business obsolete. And I'm not sure I should stop.

May 6 • Alex Darke

11

4

February 2026

What Wedding Videographers Know That You Don't

There's a weird hierarchy in the film/video world that you might want to rethink.

Feb 4 • Alex Darke

13

8

When It Rains, It Pours (And Sometimes You Drown)

Or: why I've been MIA and what almost broke me this holiday season

Feb 2 • Alex Darke

10

3

November 2025

The Ugly, Unfiltered Truth of Being a Solo Creative Studio

Freedom feels good until you realize it follows you everywhere.

Nov 19, 2025 • Alex Darke

10

Am I Writing Too Much? (The Follow-Up)

Turns out, the answer isn’t about cadence - it’s about intention.

Nov 11, 2025 • Alex Darke

8

2

1

The Illusion of “Scaling” as a Solo Creative

Not every business needs to scale - some just need to stabilize.

Nov 10, 2025 • Alex Darke

6

4

A Week in the Life of a Solo Video Agency

It’s less glamorous than it sounds - and more rewarding than you’d think.

Nov 6, 2025 • Alex Darke

9

3